Letters lets you send an email to all approved followers of your property at once — useful for seasonal announcements, availability windows, special offers, or any update you want to share with your guest list. This is available on the Pro plan.
How Letters works
Letters are managed from Dashboard → Letters. When you open the page, you'll see three sections. Templates are layouts you've saved to reuse — handy if you send a similar update each season. Drafts are letters you've started writing but haven't sent yet. And Sent is your history of everything you've already sent out, showing the date and how many people received each one.
Creating a campaign
- Go to Dashboard → Letters
- Click New letter
- Write a subject line and your email content
- If your listing is published in multiple languages, you can write the email in each language — PrivateStay will send each follower in their preferred language
- Click Send to send immediately, or save as a draft to return to later
Before sending, you will see a count of how many followers will receive the campaign.
Templates
If you send regular updates (e.g. a seasonal availability announcement each spring), save any email as a template. Templates appear in the Templates tab and can be duplicated and edited for each new send without starting from scratch.
Tracking your sends
Each sent campaign shows the recipient count so you can track your reach over time. Click on any sent campaign to view its delivery statistics.
Note
Campaigns are one-way — they are not a group message thread. Followers who want to reply will send you an individual direct message, which you will receive in your Messages inbox.
Email preferences and opt-outs
Followers choose which emails they get in Dashboard → Account → Notifications, and every broadcast and Letter email carries a link to turn them off. Broadcasts and Letters are separate settings: a follower who turns off "Broadcasts from hosts" stops getting broadcast emails, and one who turns off "Letters from hosts" stops getting your Letters. Broadcast messages still appear in their PrivateStay inbox either way.
Upgrade to Pro
Email campaigns are a Pro plan feature. If you are on Free or Plus, upgrade in Dashboard → Account → Plan & billing to access this and other Pro features.